Case Studies.
Case Studies.
Case Studies.
These stories showcase my work from late 2022 to beginning 2024.
These stories showcase my work from late 2022 to beginning 2024.
Elevate the UX maturity from absent to structured in one year
Elevate the UX maturity from absent to structured in one year
Lead Product Designer, Product Strategist
Lead Product Designer, Product Strategist
2023
2023
As the first UX hire, I turned the company’s UX approach into a core part of our decision-making. By fostering collaboration, shifting focus from features to outcomes, and aligning our strategy with business goals and client needs, we set the stage for sustainable growth.
As the first UX hire, I turned the company’s UX approach into a core part of our decision-making. By fostering collaboration, shifting focus from features to outcomes, and aligning our strategy with business goals and client needs, we set the stage for sustainable growth.
Improved the interaction rate of an analytics dashboard from 5% to 70%.
Improved the interaction rate of an analytics dashboard from 5% to 70%.
Lead Product Designer
Lead Product Designer
2023
2023
As the Lead Designer at a fintech startup, I tackled a critical challenge: transforming a complex analytics dashboard into an intuitive tool for investment professional. The result? A 65% increase in user engagement and significant reduction in support costs.
As the Lead Designer at a fintech startup, I tackled a critical challenge: transforming a complex analytics dashboard into an intuitive tool for investment professional. The result? A 65% increase in user engagement and significant reduction in support costs.
Other Works
Other Works
Transform the Company's Business Strategy From a Service Sales-Led to a Product-Led Sales
Transform the Company's Business Strategy From a Service Sales-Led to a Product-Led Sales
Product Leader
Product Leader
2023
2023
As a product leader, I collaborated with senior managers to transform the company's business strategy from a service sales-led to a product-led sales. We want to drive remarkable growth while maximising cost-efficiency and revenue generation.
As a product leader, I collaborated with senior managers to transform the company's business strategy from a service sales-led to a product-led sales. We want to drive remarkable growth while maximising cost-efficiency and revenue generation.
Design an Activation Strategy to get better product qualified accounts
Design an Activation Strategy to get better product qualified accounts
Product Strategist, Lead Product Designer
Product Strategist, Lead Product Designer
2023
2023
I led the creation of a free to use starter experience, acquired users can experience the platforms ability to transform datasets into beautiful analytics, become engaged, and with the help of the product be activated by the sales team.
I led the creation of a free to use starter experience, acquired users can experience the platforms ability to transform datasets into beautiful analytics, become engaged, and with the help of the product be activated by the sales team.
Designing a mobile banking app to revolutionise the banking experience for Swiss retail clients
Designing a mobile banking app to revolutionise the banking experience for Swiss retail clients
Senior Product Designer
Senior Product Designer
2019
2019
Led the end-to-end design of a mobile banking app tailored for the Swiss retail market, focusing on data-driven finance management solutions. This project aimed to empower clients with greater visibility, control, and decision-making capabilities, ultimately helping banks improve customer satisfaction and engagement.
Led the end-to-end design of a mobile banking app tailored for the Swiss retail market, focusing on data-driven finance management solutions. This project aimed to empower clients with greater visibility, control, and decision-making capabilities, ultimately helping banks improve customer satisfaction and engagement.
Developing a desktop banking app to streamline financial management for Swiss SMBs
Developing a desktop banking app to streamline financial management for Swiss SMBs
Senior Product Designer
Senior Product Designer
2019
2019